Book review: Content strategy for the web As a solo practitioner, taking responsibility for your own learning is vital. And one thing that I’ve been keen to learn more about so that I can serve my clients better is content strategy. After asking the brains trust...
Are the images you choose complementing your copy? Selecting the right online imagery is incredibly important. So I asked my designer Jo Bouman from JB Graphics to pen a guest post to help get y'all up to speed on this topic. Over to Jo! Have you ever...
Decoding and understanding your copy deck [caption id="attachment_307" align="aligncenter" width="300"] I don't understand this copy deckImage by Jean-Rene Vauzelle used under https://creativecommons.org/licenses/by/2.0/[/caption] For many new business owners – or experienced business owners working with a copywriter for the first time – understanding your copy deck can be confusing. In...
Sydney copywriter: Smart and strategic words for businesses who care about facts and clarity.
